Realigning Business Priorities


Are you wanting to expand your business and keep hitting roadblocks in the research and preparation stage?

This was an issue that came up recently in a client’s business coaching session. She has vision and goals for her business, but she has been in a pattern of not completing some of the baby steps, like research, to get her moving toward the bigger goal of growing her business.

After asking her some powerful questions, we discovered that she serves on more than five boards of directors. In turn, that entails bearing the weight of responsibility for multiple organizations. No wonder why she didn’t have any mental or emotional bandwidth to pursue her own business goals! Her brain was literally blocking her from adding things to her “plate” and therefore she had been unable to complete the simplest of steps to move her forward.

Can you relate? If you are a small business owner and are wanting to move forward, how much is on your plate as “extras” that are not directly making you money or building your business?

All business owners need a couple of places they are volunteering and serving the community because they believe in the cause(s). But if doing so is keeping you from putting food on the table, it may be time to re-evaluate your commitments. Here are a couple of questions to help you think this through:

  •  How much time per week are you giving to volunteering, and does it take away from the bottom line?

  •  Based on how you currently spend your time, what are your priorities? (be honest!) What do your priorities need to be? Are the two priority lists congruent?

  • What can you eliminate or delegate to free up more of your time so that you can focus on the most important aspects of your business?